Why Attention Is Powerful

Oct. 9, 2019 - updated Oct. 7, 2020

The journey I took of self discovery revealed a lot about the ways of a creative mind. The realization of how attention and connection impact our daily lives I’m sure isn’t new, but understanding their link with creativity was truly an eye opening moment for me and with those I share my work with as well. I had already built a love of connecting well (link to that blog entry at end of this blog), so it made sense that I started understanding attention.

Attention is something I’ve always seemed to struggle with, and most creatives do. Not allowing distractions to “carry me” elsewhere seemed like an endless battle of focus with my mind and it led to my greatest moment of depression, which I’m long past.

Effective attention allows you to focus on relevant stimulation, eliminating distractions. It allows you to find focus in the moment, develop consistency in what ever you're doing, and be consistent in your pursuit of passion and purpose, and your vision. It also allows you to focus on how you are feeling, and people that truly love and support you, which are incredibly important.

So much of life is about what you give attention to as well as it impacts daily life tremendously. Two people in love give attention to each other, and when people drive they pay attention to the road. Giving attention to yourself also allows you to focus on feelings, which then helps you better deal with depression.

And a sleeping giant linked with attention is curiosity. It’s a part of human nature, and hard to resist “waking it up”. In fact, I’ve discovered that creative minded people feed off their curiosity to unleashing their creativity. It get’s our attention but it also causes great distraction and even addiction.

If you see a text from someone you might get drawn to the text, curious what it might say. Same with social media; you keep scrolling (locked in) because you are curious what others are sharing. Even with nature; your curiosity to know what outdoor adventure might bring, so you go outdoors.

The reason you are able to give attention to doing certain things or to certain people is because the “love” or curiosity you have. It can easily draws you away from something, which means you can use that “love” or curiosity to shift attention as well.

That’s why attention is powerful. That’s effective attention is important.

You’re easily distracted just as easily as you are focus; it’s easy to neglect learning a necessary skill just as easy as it is to be passionate about learning that skill. When you give attention to what will drive your career and life forward, finding the focus to be consistent comes easily. When you give attention to what you enjoy, and who you enjoy being with, you find a “love” that comes.

Attention is the key. Attention is powerful.

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